News: Digital Alerts now in Semi Trucks

SAFETY CLOUD® FOR AUTOMOTIVE

Safer, smarter driving experiences.

Safety Cloud delivers real-time, ground-truth intelligence from millions of connected vehicles and infrastructure. Flexible implementation options that leverage existing cloud and in-vehicle capabilities.

15

CONNECTED VEHICLE BRANDS

17%

AVERAGE POST-ALERT SPEED REDUCTION

<100ms

RESPONSE TIME

One platform connecting road users around the world.

Safety Cloud connects the full transportation ecosystem - cars, trucks, public and private fleets, infrastructure, and agencies - into a single, unified intelligence layer. OEMs integrate once and get access to the most comprehensive safety network in North America, Europe, and beyond.

Warn them before they see the danger

Every day, emergency and specialty vehicles respond to tens of thousands of active incidents on U.S. roads. Safety Cloud connects to them in real time – fire trucks rolling through intersections, ambulances on approach, tow trucks stopped on shoulders – and puts a warning on your driver's screen before they ever see the lights. Fewer accidents. Fewer fatalities. More drivers home.

Safety is a feature drivers care about

88% of consumers say they want V2X safety features in their next vehicle. Safety Cloud gives OEMs a desired, safety-enhancing capability that deepens brand loyalty and differentiates the in-vehicle experience in a crowded market.

A safety feature that generates value

Safety Cloud enhances automotive connected services, enabling OEMs to activate connected safety as a feature embedded within the systems they’ve already built. Low integration overhead, OTA-deployable, no hardware changes. It's new value built on infrastructure that's already proven at scale.

Real hazards. Real warnings. Real outcomes.

Fire Truck on Approach

A ladder truck merges into traffic responding to a house fire three blocks ahead. Safety Cloud detects its movement, calculates your driver's intercept trajectory, and triggers a dashboard alert 8 seconds before the intersection. The driver slows. The truck clears.

Ambulance in Emergency Transit

An ambulance is running lights and sirens on the same arterial your driver is navigating. Safety Cloud identifies it as a moving hazard and pushes a directional alert, giving the driver time to safely pull right - and potentially saving a life when seconds hang in the balance.

Wrong-Way Driver

A vehicle enters a highway on-ramp in the wrong direction. Safety Cloud's bi-directional alert system simultaneously notifies the wrong-way driver and oncoming motorists with direction-specific warnings; both sides of the threat, covered instantly.

Disabled Vehicle on Highway Shoulder

A vehicle breaks down in a live lane at night. Safety Cloud PROTECT automatically activates when hazard lights turn on, broadcasting the disabled vehicle's location to every approaching driver in the network and preventing secondary collisions.

Active Work Zone

A DOT crew is resurfacing a two-lane road with reduced speed. Safety Cloud identifies the moving maintenance vehicles and stationary zone boundary, alerting drivers well in advance of the taper — protecting both the crew and passing traffic.

School Bus Loading Zone

A school bus activates its stop arm on a residential street ahead. Safety Cloud broadcasts the stationary alert to approaching vehicles within the configurable geofence, alerting drivers before children are in the crosswalk.

Product suite

Four products. One platform. The same authenticated data stream powering different safety applications across your vehicle lineup.

ALERT™

Real-time digital alerts for safety-enhancing connected vehicle experiences

24 hazard categories from millions of authenticated, ground-truth sources globally

Sub-second latency from hazard to in-vehicle alert

Map-matched alerting logic optimized for safety

Flexible delivery: infotainment, cluster, HUD, haptics, voice A

Enhances Euro NCAP & US NCAP safety ratings

ISO 9001 Certified, SOC 1, SOC 2, and GDPR Compliant

PROTECT™

Automated digital safety buffer for protecting vulnerable vehicles

Auto-activates via hazard lights, airbag, or eCall

Triggers instant broadcast to Safety Cloud network

Intelligent alerts reach approaching motorists up to 30 seconds in advance

Configurable duration with privacy-compliant expiration

Expandable to wrong-way driver detection and mitigation

ASSIST™

Cloud-based sensor augmentation for ADAS on L1/L2/L2+/L2++ systems

Extends perception beyond onboard line-of-sight sensors and other vehicle ADAS inputs

Sub-second latency unlocks safety features for emergent hazards

Integratable with adaptive cruise control, lane keep assist, and other ADAS functions

DRIVE™

Enterprise intelligence for autonomous (L3/L4/L5) systems

Hyperlocal coverage in major population centers and metro areas

Emergency response coordination and edge case handling

Permanent and temporary “do not stop” and “do not enter” geofences

Compatible with operations centers or direct-to-vehicle integrations

Regulatory confidence through demonstrated safety

Why OEMs choose Safety Cloud

Single Source of Truth

One aggregated platform delivers authoritative hazard intelligence across all 24 categories — public fleets, private fleets, and infrastructure. No stitching together multiple data providers. One integration, complete coverage.

Data Quality You Can Defend

Best-in-class alert accuracy through multi-stage verification: source authentication, geospatial validation, temporal consistency, and cross-reference checks with traffic management systems. The kind of quality threshold that holds up in safety reviews.

Software-First Integration

Deployable via OTA on existing connected systems. No hardware changes. No production line disruption. Safety Cloud ships to your vehicles the same way a software update does.

Intelligent Alert Management

Hyperlocal matching with link-level precision ensures drivers receive only relevant, actionable warnings. Built-in suppression logic prevents alert fatigue — a critical threshold for driver trust and regulatory acceptance.

Inclusive Driver Experience

Multi-modal delivery (visual, audio, haptic) supports accessibility needs for hearing-impaired drivers and enhanced guardrails for younger or novice drivers — helping OEMs meet inclusive design standards.

Community & Civic Positioning

Safety Cloud connects your vehicles to the emergency services, municipal fleets, and infrastructure of the communities your customers live in. OEMs and dealers become partners in local safety — not just car sellers.

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Hazard Categories

Comprehensive coverage from emergency vehicles to wrong-way drivers, construction zones to disabled vehicles

380ms

END-TO-END LATENCY

Sub-second delivery from hazard origination to vehicle alert with edge computing architecture

99.2%

Alert Accuracy

Multi-stage verification with source authentication and continuous quality checks

3,200+

MUNICIPALITIES

National network coverage from major metros to rural communities across North America

850K+

MONTHLY ACTIVE ALERTS

Proven scale supporting millions of safety interactions on roads every day

95%

Matching Precision

AI-powered geospatial algorithms eliminate alert fatigue while ensuring critical coverage

CHICAGO HQ

Company operations and general administration

DETROIT

North American hub for automotive business development, showroom + skunkworks

GERMANY

European hub for in-region automotive business development

TOKYO

Asian hub for automotive business development

Safety Cloud is already in production with 4 major OEMs

Whether you're evaluating data providers, mapping an integration roadmap, or looking to upgrade an existing connected safety feature — we're ready to start the conversation.