About Us | HAAS Alert
Making vehicles and roads safer and smarter
Safety Cloud® by HAAS Alert is the largest vehicle-to-everything (V2X) platform in the world. Our digital alerting solution is the biggest data provider to navigation apps like Waze and available on millions of passenger vehicles, connecting thousands of emergency and roadway fleets directly to the motoring public every day.
For the road ahead
HAAS Alert's mission is to build lifesaving mobility solutions to make vehicles and roads safer and smarter. Our vision is a connected, collision-free world where everyone gets home safely.
Reducing collisions and saving lives
Struck-by incidents are a leading cause of injury and death for roadside workers and emergency responders. HAAS Alert connects thousands of emergency fleets and 3 million passenger vehicles by directly delivering safety alerts to drivers through the world's leading navigation apps and compatible vehicle infotainment systems. We're putting an end to preventable collisions, injuries, and deaths.
HAAS Alert’s connected safety platform
HAAS Alert’s connected safety platform, Safety Cloud®, sends digital alerts directly to drivers inside their vehicles up to 30 seconds before they reach a roadway hazard. HAAS Alert offers intelligence and logic that enables a wide variety of vehicle-to-everything (V2X) use cases.
Advanced collision prevention
Safety Cloud
Bringing real-time roadway data directly to drivers
Digital Alerting
In-vehicle safety alerts from emergency vehicles or assets to motorists about an upcoming hazard
Responder-to-Responder
Alerting between responding emergency vehicles to prevent potential collisions
It started with a near miss…
In 2015, our co-founder and CEO Cory Hohs was almost struck by an ambulance on the road. That terrifying moment changed everything. He realized this experience was the norm for first responders and roadside workers. Quickly, it became his life mission to put an end to these near misses and preventable collisions to get all roadway users home safely.
HAAS Alert has been a steward of roadway safety and digital alerting ever since then.
HAAS Alert creates Safety Cloud
HAAS Alert launches Safety Cloud, the first-ever connected safety platform with in-vehicle alerting.
Digital alerting receives government funding
The United States Department of Homeland Security awards $1.1 million in development for digital alerting to meet public safety requirements.
The Protecting First Responders Act passes
HAAS Alert works with legislators to support S.2700 and S.1389 in the 116th and 177th congressional sessions for the Protecting First Responders Act.
Safety Cloud is Vehicle-to-Vehicle Solution of the year
Safety Cloud is named the Vehicle-to-Vehicle Solution of the Year by the AutoTech Breakthrough Awards.
Safety Cloud expands digital alerting categories
Safety Cloud digital alerting expands to protect ambulances, school buses, garbage trucks, highway traffic signals, and infrastructure.
Digital alerting is codified
Digital alerting is codified and funded in the historic Infrastructure Investment and Jobs Act, establishing the technology as a critical tool in protecting first responders.
Stellantis joins the Safety Cloud network
Global automaker Stellantis becomes the first global automaker to join the Safety Cloud platform with EVAS (Emergency Vehicle Alerting System). Millions of Chrysler, Dodge, Jeep, and Ram vehicles nationwide begin receiving digital alerts directly in-dash.
Safety Cloud launches in Europe
Safety Cloud expands digital alerting coverage and its car-to-car messaging network across Europe.
US DOT releases national deployment plan for V2X
HAAS Alert participates in the official release of the U.S. Department of Transportation’s national deployment plan for V2X.
Stewards for safety
Our team continues to advance transportation safety in many ways - from helping develop the standards for NFPA 950/951, NFPA 414, and NFPA 1900/1901 in the fire community, to working with legislators to support the Roadside First Responders Act, Move Over Task Force in Illinois, and the United States Department of Transportation’s V2X plan.
HAAS Alert gives back
HAAS Alert’s GiveBack program is a permanent commitment to supporting and giving back to the communities we serve. Every quarter, HAAS Alert donates to GiveBack programs for emergency responders, roadway workers, and their families.
Our values
Curiosity
We embrace curiosity as a driving force. We never stop exploring new avenues to make our solutions even more effective and responsive to the evolving needs of the road.
Courage
Our work often involves stepping into the unknown. With courage, we face challenges head-on, leading the way towards a safer and more secure road environment for all.
Community
We are committed to fostering a sense of unity among all road users. Our solutions bring communities together to protect one another, ensuring that everyone can navigate their journeys safely.
Commitment
We are unwavering in our dedication to enhancing road safety. We believe that safety should never be compromised, and we work tirelessly to protect both those who serve and those who rely on our solutions.
Meet HAAS Alert’s founders
Cory co-founded HAAS Alert with Noah Levens and Jigar Patel. Once, they were a trio in college. Now, they're on a mission to bring connected safety to the masses to reduce collisions and save lives.
Safety and security
HAAS Alert upholds the highest compliance and data privacy standards to keep you and your crews safe on the road.